Chooz Score Insights
Our Chooz Score evaluates 44 factors across reviews, digital presence, and business credentials. Here's what stands out for Grass Roots Painting, LLC
Why Customers Choose Grass Roots Painting LLC
The Crew You Meet Is the Crew You Get
Eric, Brian, Mary, Alexei. Read through Grass Roots Painting's reviews and the same names keep doing the work, because owner Eric Grass runs an in-house crew rather than handing jobs to rotating subcontractors. Customers describe Eric on site from the first walkthrough to the final touch-ups, with the same associates alongside him project after project. The Chooz Score's in-house crews component reflects that consistency, since the same crew names surface across review after review rather than a new set of strangers each visit. That continuity shows up in how carefully the work gets done. On a 1922 historic bungalow, the crew prepped the exterior meticulously before a brush ever touched it, and reviewers repeatedly single out the team's attention to detail and easy, respectful presence in the home. One customer even noted Brian happily chatting with her seven-year-old while he worked. You get people who treat the house like it matters. "This was my second time working with Eric, and again another phenomenal job! He just wrapped up an exterior paint job on my 1922 historic bungalow, and was very specific on making sure the house was prepped perfectly before painting. His crew is an absolute pleasure to work with, and made sure every detail was done correctly, nothing was overlooked." - Sarah W., Google Review
Worked with this company?
All verified feedback is published, positive or not. Identity and project verified before publication. Direct submissions are unpaid; invited customers may receive a disclosed $50 thank-you that never depends on their answers.
About Grass Roots Painting, LLC
Grass Roots Painting brings a careful, owner-led approach to homes across Asheville and the surrounding Western North Carolina towns. Eric Grass runs the crew and stays involved from the first walkthrough through the final touch-ups, and the work reflects that hands-on attention. The team preps thoroughly, protects the space, and cleans up so a home looks lived-in rather than worked-on when they leave. Interior rooms, ceilings, trim, and doors make up much of the schedule, alongside cabinet finishing, deck and wood staining, drywall and plaster repair, wallpaper installation, and house washing. Fine finishing matters here, so the crew leans on dust-free sanding, HVLP spraying, and traditional brush-and-roll methods depending on what a surface needs. Communication runs through every job. Homeowners hear what is planned, which products go on, and when the crew will arrive. Grass Roots Painting offers Online Estimates to make that first step simple, and the goal on each project stays the same, a clean and durable result the homeowner is glad to live with.Updated: 08-18-2026
Additional Questions Answered
What kind of interior painting work does Grass Roots Painting take on?
Interior rooms, walls, ceilings, trim, and doors are the core of what Grass Roots Painting does across Asheville homes. Whole-house repaints and single-room refreshes both fit the schedule. Katie Swanson described Eric "painting the entire inside of our house and our front door", and Brenda Coalwell noted the crew "painted all the interior walls and ceiling in less than two days". Cabinets, drywall repair, and wallpaper round out the interior work.
How does Grass Roots Painting approach prep work and attention to detail?
Careful surface preparation is where Grass Roots Painting puts much of its effort before any color goes on. Sanding, patching, and protecting the space come first so the finish holds up. Kelly Arnold recalled a job that "required a lot of sanding and prep work" and turned out perfectly, while Stuart Miles pointed to "attention to detail in the final phase" as the crew reviewed the whole house.
Does Grass Roots Painting keep the home clean during a project?
Yes, keeping the home clean and protected runs through how the crew works. They cover and move furniture, then tidy up before leaving. Kelly Arnold said they "cleaned up and you wouldn’t even know they were here", and Brooke Baldwin added that "they also moved the furniture which was a tremendous help". Homeowners often mention returning to a space that feels cared for rather than disrupted.
How does Grass Roots Painting communicate about estimates and scheduling?
Grass Roots Painting opens each project with a clear written estimate and steady updates from there. Homeowners learn what will be done, which products go on, and when to expect the crew. Sue recalled that Eric "promptly sent over an estimate outlining exactly what would be done", and Heather Maxwell valued his "clear communication, was transparent with the process and pricing". That upfront clarity keeps surprises to a minimum.
Is Grass Roots Painting reliable about showing up and finishing on time?
Yes, showing up as promised and finishing on schedule is a steady theme in customer feedback. David Cislak reported the crew was "Very professional and timely. Finished a day ahead of schedule", and Deonna Hodges said the team "finished well ahead of the original schedule". Homeowners describe a company that respects the calendar and flags any change early.
Can Grass Roots Painting handle exterior and historic home painting?
Yes, Grass Roots Painting has real exterior experience, including older and historic homes that need extra care. Prep and product choices get matched to the building. Sarah Watkins hired the crew for "an exterior paint job on my 1922 historic bungalow" and praised the thorough prep, while John Hartman was impressed enough that "we decided to complete the job and paint the whole exterior".
Does Grass Roots Painting stain decks, porches, and other wood surfaces?
Yes, deck, porch, and wood staining sit alongside painting in the regular mix. The crew strips and prepares weathered surfaces so the result looks even. Sharon Robb reported that her "Deck and porch looks beautiful" after the work, and Heather Maxwell hired the team who "stained our large deck/screened porch area and painted all the outside window trim". Wood staining, sealing, and deck restoration all fit the range.
Do customers hire Grass Roots Painting again for future projects?
Yes, a notable share of customers bring Grass Roots Painting back for more than one project. Steven Valeika noted that "Eric has done several projects for us", and Sarah Watkins shared that "This was my second time working with Eric, and again another phenomenal job". Repeat hires and neighbor referrals show up throughout the feedback, pointing to trust built over multiple jobs.
What should homeowners know about Grass Roots Painting as a registered business?
Grass Roots Painting operates as a registered North Carolina limited liability company. The business is organized under the legal name Grass Roots Painting, L.L.C., with North Carolina Secretary of State identification number 1946337. Records show the company was formed on 2-5-2020 and holds active standing in the state. That registration gives Asheville homeowners a verified, accountable business behind every project the crew takes on.
-Verification Sources: North Carolina Secretary of State
How Grass Roots Painting, LLC Was Evaluated
Every painting company listed on Chooz Painters is evaluated using our multi-step quality framework. We combine structured data analysis with human review to understand how Grass Roots Painting, LLC performs across the key signals that matter most to property owners.
How the Chooz Score Works
The Chooz Score is a 100-point rating based on four core pillars:
- Platform reviews & ratings from sources such as Google, Facebook, Yelp, Angi, BBB, and others
- Review quality & engagement, including depth of customer feedback, photos, and how the company responds to reviews
- Website and digital presence, which helps indicate professionalism, transparency, and communication quality
- Business authority & operations, including years in business, licensing, insurance, and other operational standards
Each contractor is evaluated using the same framework nationwide, and the score reflects Grass Roots Painting, LLC’s performance within its local market.
A Chooz Score represents real-world performance, verified signals, and human-reviewed context.
Chooz Score Award Levels
Scores are determined through more than 40 evaluation factors across our four pillars.
If you want a deeper explanation of how our scoring system works, you can view the full breakdown on our Chooz Scoring page.